![]() Many people use the internet to research a particular product but often visit a physical location to make a purchase.Īs a result, businesses that advertise online but sell in physical stores have a hard time understanding how their online ads and websites are driving offline store visits. Other articles on specialized tracking in Google AnalyticsĪccording to Google, more than 90% of retail sales still happen in physical stores and not online.How to implement store visit tracking in Google Analytics.If you stop seeing data in your store visits reports at some point then it means:.Eligibility for store visit reporting in Google Analytics.The Store Visits reports in Google Analytics.Difference between Google Ads and Google Analytics store visit tracking. ![]() ![]() What are Google Analytics store visits?.What is a store in the context of Google?. ![]()
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